WELCOME TO OAKURA MEAT CO
We opened Oakura Meat Co & Fine Foods with one goal:
to bring real butchery back to Taranaki — honest, fresh, flexible, and people-focused.
Having to buy a plastic packet with 2 steaks in it when there's only yourself to feed seems to be pretty unfair if you ask us. Why are you forced/made to buy an amount that suits the retailer? Why do they get to choose how your money is spent, shouldn't it be the other way around? We believe that you should have the choice to decide the quantity along with choosing your perfect piece, no judgement, no problems. We genuinely love when customers come in and buy 1 of every flavoured sausage, why? Because you can and that was the number 1 reason why we decided to open up Oakura Meat Co.
The Butcher behind it all
Meet Vaughan — the man with the knives, the skills, the dad-jokes, and the passion. With decades of experience, a serious dedication to quality, and a knack for creating sausages people won’t stop talking about, he’s the reason our meat tastes the way real meat should taste.
And behind the scenes…
There’s Stacey, ideas, organisation, product development, marketing, branding, community projects (and keeping Vaughan in line). From local campaigns like The Great Taranaki Sausage Search to beautifully curated gift boxes, she’s the creative engine that keeps the wheels turning.
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Proudly Local. Proudly Taranaki. Proudly Paper-Wrapped.
We’re Oakura through and through.
We support local producers, we create local campaigns, we know our customers, and we believe food tastes better when it’s backed by community.
Whether you’re grabbing dinner, stocking up for a BBQ, or treating someone special, we’re here doing what we love — serving real food, with real care, and with a side of good banter.
Welcome to Oakura Meat Co & Fine Foods.
Where tradition meets personality and every meal starts with a good story.
OUR VALUES
1. Buy Only What You Need
We believe food should be bought with intention, not guesswork.
Our customers can choose exactly the amount they want — preventing waste, saving money, and giving complete control over every purchase.
2. Transparency in Everything We Do
Honesty isn’t a slogan here it’s how we work.
Every cut is made in the open, right in front of our customers. No hidden extras, no packed trays, no surprises. Just real butchery at its most genuine.
3. Customer First, Always
People are at the heart of Taranaki, and at the heart of our business.
We recognise the trust customers place in us every time they choose our shop. Their loyalty means everything, and we value every single visit.
4. Honesty and Integrity
Whether it’s recommending a more affordable cut, giving cooking advice, or guiding someone through dinner options, we are upfront, straightforward, and honest always.
5. Gratitude for Our Taranaki Community
We are truly thankful that people across our region choose to support a small, local, family-run business.
That support allows us to keep doing what we love.
6. Doing Our Best to Say “Yes”
If there’s a way to help, we’ll find it.
Custom cuts, special requests, last-minute needs we always try our hardest to accommodate our customers.
7. Quality You Can Trust
We take pride in offering the highest-quality cuts, products, and local artisan foods.
If it’s not good enough for our own table, it won’t go on yours.
8. Respect for the Craft
Butchery is a skill, an art, and a tradition.
We honour it by cutting properly, preparing carefully, and upholding the standards that define true butchery.
9. Sustainable Choices
From brown paper wrapping to encouraging customers to buy only what they need, we’re committed to reducing waste and making choices that respect our environment.
10. Supporting Local Taranaki Producers
We proudly champion local makers, growers, and artisans. Keeping business within the region strengthens communities — and keeps Taranaki thriving.
11. Warm, Welcoming Service
A butcher shop should feel friendly, familiar, and comfortable.
We pride ourselves on creating a space where everyone feels welcome, supported, and appreciated.
12. Food That Brings People Together
We believe food is more than a meal, it’s memories, family, connection, and celebration.
We’re honoured to play a small part in the moments that matter.
What We Offer
Customizable Butchery Experience
Choose exactly what you want, from 2 sausages to 1 steak, without being forced to buy pre-packaged quantities.
Full Retail Server Counter
Experience our full-service counter, where every cut is made to your specifications.
Gelato
Unique to Oakura, indulge in our delicious Gelato, served in a cone or a cup — the perfect treat after a day at the beach.
Specialty Foods & Treats
Discover our large variety of condiments, from Al Brown's sauces to Elysian dips, and even dog gelato for your furry friends. We're the one-stop shop for your culinary adventures.
Catering for Special Occasions
Planning a family gathering or a large function? We've got you covered with our bespoke catering services.
Community Support
Engage with us through raffles and fundraisers, as we believe in giving back to the community that supports us.
What makes us, us?
We know our customers.
Whether you need a quick dinner idea, a custom cut, or something special for the BBQ, we’ve got you.
Your cut, your way.
No packets. No guessing games. No hiding the “less nice bits” at the bottom.
Tell us what you want, and we’ll cut it right in front of you.
Wrapped in brown paper, not plastic.
Because sustainability matters… and let’s be honest, unwrapping brown paper just feels cooler.
A butcher with gelato? Absolutely.
Where else can you eat a Gelato while choosing your steak?. Call it strange. Call it genius. We call it only in NZ, only in Oakura!
More than meat.
We stock the good stuff: artisan products, local gourmet treats, Sauces, Crackers, Olive Oils, Gift Boxes, platters, Gourmet Chocolates and more. Basically… the kind of things people love receiving (and eating)
"I tell you - it was the best steak I've ever eaten!"
FOLLOW US
Nestled in the picturesque town of Oakura, our doors are open to anyone looking to experience the warmth of a local butchery with a modern twist. Follow us on social media for the latest updates, recipes, and community events.
When we talk about products instore and on our Social Media page we'll give you our honest opinion. We aren't chefs but we will always write about our experience!
